Whalar Group
In partnership with Whalar Group, a leading creator and social-first brand agency, I designed a high-impact RFP presentation and supporting social assets. These materials elevated brand awareness, drove engagement, and showcased Whalar’s ability to build meaningful partnerships between top-tier influencers and global brands, while highlighting the agency’s creative approach, cultural fluency, and measurable value.
Slide Design
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Graphic Design
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Organic Social
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Slide Design ✧ Graphic Design ✧ Organic Social ✧
Presentation Deck
As part of the final round of the Nestlé Health RFP process, the task was to demonstrate Whalar’s ability to think creatively and deliver emotionally and culturally driven influencer-first ideas. The goal was to showcase how a creative direction for Garden of Life could be brought to life through the influencer marketing channel to meet the brand’s objectives.
Influencer-First Ideas
The team curated lifestyle and health-focused content from influencer Lexi Learmann to give the brand a clear preview of her partnership potential. Iterative explorations of layout, color, and typography refined the design into a presentation that balanced clarity with Whalar’s signature style.
Social Media Assets
For a campaign targeting potential brand partners, a single-panel Instagram Story was designed to showcase Whalar’s $2.4x ROI in the CPG space. Optimized for mobile, the piece combined bold visuals, performance-driven messaging, and Whalar’s updated brand identity. A flexible, card-based format allowed for easy animation, while Whalar’s client experience shapes were incorporated as branded accents.
LinkedIn Carousel
These designs reflect Whalar’s strategic approach, mirroring how The Whalar Way is presented across platforms. By using familiar colors and shapes, it reinforces brand consistency, strengthens recognition, and enhances recall. This helped clients easily connect Whalar’s strategy to their partnership decisions.
